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If you are searching for something like if you type “search engine optimization” on google then you will see a Blue Text Links comprising of what you type on google i.e called Title Tag and below that you will see with normal text some description i.e called Description Tag and below the link of URL of the website. While below I’ll explain you what these title tag, description tag and keyword tag which is not visible having relation with SEO.
Meta Title Tag : Well, this is the most important tag because if you know google displays these title tag only with hyperlink to your url and therefore they play a very important role in maintaining your search result on top. You should make those title tag which are related to your business and unique, don’t write the same title tag again as it will cause you spamming.
Meta Description : This is second most important tag of your website as this tag will describe the services or functionality of your company. So, write carefully and describe fruitfully about your business and upto the limit. Please write those description which are related to your keyphrase so that google spider can cache it display it on top on serp.
Meta keywords : These tags are not so much important but also very useful for describing your business. You should write only those keywords keywords who are searchable and having little bit traffic. Please don’t overstuff your keywords means don’t write the same keywords again and again. Overstuffing your keywords may harm your website.
Please search on google you will get more result for the same but with above method you can have atleast the basic concept of the meta tags.
In my previous post you can see that I’ve define the term seo and now I’ll like show you how to do seo to not only bring visitors but also to convert them into your valuable customers.
There are two sides of coin likewise here in seo also there are two parts of seo one is On-page optimization and other is off page optimization. Well here I’ll show you on page optimization.
Well, the first and important is get yourself ready with your website with all the elements in it to trigger and attract visitor into customers. Your website should be full of proper content, links, images, videos, products etc. The visitor should not turn off from your website to look into other site. You should make your website that much important.
After making your website you should first create a sitemap if you don’t have the same. Sitemap is the collection of hyperlinks, which outlines the structure of websites. With a sitemap it is easy for a search engine spider to get all the links of your website in one page and it also make the user know how many links you have in your website. It can be created in XML sitemaps.
After sitemap, you should start creating Meta tags i.e Title tag, Description, and Keywords which are the important necessities of your website. Make your Meta tags simple and up to the point as you know the search engines shows title tags and description only on their display page. Don’t do keyword-stuffing try to make important and most searchable keywords which are related to your website.
If you are creating your website in flash then also make an alternate of that into html because spiders can’t read flash website.
